Based in Barrow, Suffolk, Premier Stores Barrow asked us to design and develop their new E-Commerce website. The website needed to promote the store, and offer information on their staff and history. But the heart of the site is an E-Commerce store, which allows online customers to add items to their basket, and pay for orders online.
One key aspect of the brief was to make sure that the website was user friendly for older generations. As the demographic for Premier Barrow is predominantly for the older ages we needed to make sure that the website was easily navigable, and functioned well. With this in mind we have used plenty of call to action to clearly aid the site visitor as to how to make an online order. A larger font for menu items also helps aid direction.